These self service counters are for people with 15 or less items to pay for. For most people it will be slower than taking the regular old style human controlled lines, especially in the beginning, but soon people will get used to it and know which buttons to press and it will be quite effective.
I guess this will tempt a lot of people to not pay for some things they take from the store. They will probably deal with this by have some random controls, or maybe they have calculated this possibility and see that they will have to live with this loss for the sake of saving a lot more by not needing as many persons working in the store.
I am not sure what I think about this new self service. I don't like the idea of tempting people to being dishonest but I like the idea that I might not have to stand in line sometimes when I can take one of these self service stations. In the end I guess it is good that they give the consumer more options. It is all about to please the customer... and make more money.
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